# Markifact: Documentation Operations Microsoft Ads

## Microsoft Ads

- [Custom Microsoft Ads App](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_custom_app.md): Connect Microsoft Ads through your own Azure app and developer token (white-label) by pasting your client ID, client secret, refresh token, and developer token.
- [Get Report](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_get_report.md): Retrieves Microsoft Ads (Bing) data with customizable metrics, dimensions, filters, date ranges, and sorting options
- [Get Account History](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_get_account_history.md): Retrieves historical account activity and changes for Microsoft Ads accounts
- [Search Locations](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_search_locations.md): Search Microsoft Ads geographical location IDs for campaign targeting
- [Create Campaign](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_create_campaign.md): Create a Search or Performance Max campaign in Microsoft Ads
- [Create PMax Asset Group](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_create_pmax_asset_group.md): Create an asset group for a Microsoft Ads Performance Max campaign
- [Update Campaign Status](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_update_campaign_status.md): Activate, pause, or delete Microsoft Ads campaigns
- [Update Campaign Budget](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_update_campaign_budget.md): Update the budget amount and budget type of Microsoft Ads campaigns
- [Update Campaign Bidding Strategy](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_update_campaign_bidding_strategy.md): Update the bidding strategy (bid scheme) of Microsoft Ads campaigns, or attach them to / detach them from a portfolio bid strategy via portfolio_bid_strategy_id
- [List Bid Strategies](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_list_bid_strategies.md): List the portfolio (shared) bid strategies of a Microsoft Ads account with their type, targets and how many campaigns use each
- [Manage Bid Strategy](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_manage_bid_strategy.md): Create, update or delete a Microsoft Ads portfolio (shared) bid strategy: name, type and targets such as target ROAS, target CPA or max CPC
- [Update Campaign](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_update_campaign.md): Fallback Microsoft Ads campaign update tool for advanced or unsupported campaign fields
- [Create Ad Group](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_create_ad_group.md): Create a SearchStandard Microsoft Ads ad group inside an existing campaign
- [Update Ad Group Status](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_update_ad_group_status.md): Activate, pause, or delete Microsoft Ads ad groups
- [Update Ad Group](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_update_ad_group.md): Fallback Microsoft Ads ad group update tool for advanced or unsupported ad group fields
- [Update Ad](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_update_ad.md): Fallback Microsoft Ads ad update tool for advanced or unsupported ad fields
- [Update Asset Group](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_update_asset_group.md): Fallback Microsoft Ads asset group update tool for Performance Max asset groups
- [Update Ad Group Bid](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_update_ad_group_bid.md): Update the bid (CPC, CPM, CPV, and other bid types) of Microsoft Ads ad groups
- [Update Keyword Bid](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_update_keyword_bid.md): Update the max CPC bid of Microsoft Ads keywords
- [Update Keyword Status](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_update_keyword_status.md): Activate, pause, or delete Microsoft Ads keywords
- [Add Keywords To Ad Group](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_add_keywords_to_ad_group.md): Add keywords with match type, status, and optional bid to Microsoft Ads ad groups
- [Add Negative Keywords To Campaigns](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_add_negative_keywords_to_campaigns.md): Add negative keywords (Exact or Phrase match) to Microsoft Ads campaigns
- [Add Negative Keywords To Ad Groups](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_add_negative_keywords_to_ad_groups.md): Add negative keywords (Exact or Phrase match) to Microsoft Ads ad groups
- [Create Negative Keyword List](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_create_negative_keyword_list.md): Create a shared negative keyword list in a Microsoft Ads account, optionally seeded with keywords
- [Add Keywords To Negative List](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_add_keywords_to_negative_list.md): Add negative keywords (Exact or Phrase match) to an existing Microsoft Ads shared negative keyword list
- [Apply Negative Keyword List To Campaigns](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_apply_negative_keyword_list_to_campaigns.md): Apply or remove a Microsoft Ads shared negative keyword list association on one or more campaigns
- [List Campaigns](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_list_campaigns.md): List campaigns in a Microsoft Ads account, optionally filtered by campaign type and status
- [List Ad Groups](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_list_ad_groups.md): List ad groups within a Microsoft Ads campaign, optionally filtered by status
- [List Ads](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_list_ads.md): List ads within a Microsoft Ads ad group, optionally filtered by status and editorial (approval) status
- [List Negative Keywords](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_list_negative_keywords.md): List negative keywords assigned directly to Microsoft Ads campaigns or ad groups to inspect exclusions and check duplicates before adding negatives
- [List Keywords](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_list_keywords.md): List keywords within a Microsoft Ads ad group, optionally filtered by status and editorial (approval) status
- [List Asset Groups](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_list_asset_groups.md): List asset groups within a Microsoft Ads Performance Max campaign, optionally filtered by status and editorial (approval) status
- [List Audiences](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_list_audiences.md): List the audiences on a Microsoft Ads account, including remarketing lists, customer lists, product audiences and in-market audiences
- [Create Audience](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_create_audience.md): Create an audience on a Microsoft Ads account: a remarketing list from UET tag traffic, an empty customer list to fill with hashed records, a product audience, or a combined list
- [Update Audience](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_update_audience.md): Update a Microsoft Ads remarketing list or custom audience: rename it, change its membership duration, or replace its rule
- [Upload Customer List](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_upload_customer_list.md): Add, remove or replace the hashed records in a Microsoft Ads customer list audience for Customer Match
- [Get Keyword Ideas](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_get_keyword_ideas.md): Get Microsoft Ads keyword ideas with average monthly searches, competition and a suggested bid, expanded from seed keywords or a page URL
- [Get Keyword Traffic Estimates](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_get_keyword_traffic_estimates.md): Estimate the clicks, impressions, cost, click-through rate and position keywords would deliver at a given bid on Microsoft Ads
- [Get Budget Opportunities](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_get_budget_opportunities.md): Check whether a Microsoft Ads campaign's budget is limiting delivery, and what raising it is estimated to buy in extra clicks, impressions and cost
- [List Recommendations](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_list_recommendations.md): Retrieve Microsoft Ads optimisation recommendations for an account: budget increases, new keywords, broad match changes, conflicting negative keywords and responsive search ad suggestions, each wit...
- [Apply Recommendations](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_apply_recommendations.md): Apply or dismiss Microsoft Ads recommendations
- [Apply Ad Extension To Entities](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_apply_ad_extension_to_entities.md): Attach EXISTING Microsoft Ads ad extensions to campaigns, ad groups or the whole account
- [Create Ad Extension](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_create_ad_extension.md): Fallback Microsoft Ads ad extension create tool for types with no dedicated operation
- [Update Ad Extension](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_update_ad_extension.md): Update an existing Microsoft Ads ad extension of any type, for example changing the phone number on a call extension or the text on a sitelink
- [List Shared List Items](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_list_shared_list_items.md): Read the contents of a Microsoft Ads shared list: the keywords in a negative keyword list, the websites in a placement list, or the brand IDs in a brand list
- [Create Brand List](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_create_brand_list.md): Create a brand list in a Microsoft Ads account, optionally populated with brands
- [Add Brands To Brand List](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_add_brands_to_brand_list.md): Add brands to an existing Microsoft Ads brand list, up to 5000 per run
- [Apply Brand List To Campaigns](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_apply_brand_list_to_campaigns.md): Apply a Microsoft Ads brand list to campaigns as a brand inclusion or a brand exclusion
- [Create Conversion Goal](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_create_conversion_goal.md): Create a conversion goal in a Microsoft Ads account's shared goal library
- [Update Conversion Goal](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_update_conversion_goal.md): Update a Microsoft Ads conversion goal: rename it, change its attribution windows or revenue, pause it, or exclude it from bidding so it still counts in All Conversions but no longer drives automat...
- [List Uet Tags](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_list_uet_tags.md): List the UET tags on a Microsoft Ads account with their verification status
- [Create Uet Tag](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_create_uet_tag.md): Create a UET tag on a Microsoft Ads account and return the tracking script to install on the site
- [Upload Offline Conversions](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_upload_offline_conversions.md): Upload offline conversions to Microsoft Ads against an existing offline conversion goal, matched by Microsoft click ID or by hashed email or phone
- [List Conversion Goals](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_list_conversion_goals.md): List Microsoft Ads conversion goals in an account
- [List Campaign Criteria](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_list_campaign_criteria.md): List Microsoft Ads campaign targeting criteria, including included/excluded locations, location intent, radius targeting and ad schedules
- [Manage Campaign Criteria](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_manage_campaign_criteria.md): Add, update or remove Microsoft Ads campaign criteria using native payloads, including location targeting, exclusions and ad schedules
- [List Shared List Associations](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_list_shared_list_associations.md): List Microsoft Ads shared list associations by campaign IDs or list IDs, including negative keyword lists and brand lists
- [List Shared Lists](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_list_shared_lists.md): List the shared lists (negative keyword lists or website exclusion lists) in a Microsoft Ads account
- [Create Website Exclusion List](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_create_website_exclusion_list.md): Create a shared website exclusion list in the Microsoft Ads manager account library, optionally seeded with website URLs
- [Add Websites To Exclusion List](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_add_websites_to_exclusion_list.md): Add website URLs to an existing Microsoft Ads shared website exclusion list
- [Apply Website Exclusion List To Campaigns](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_apply_website_exclusion_list_to_campaigns.md): Apply (associate) a Microsoft Ads campaign-level website exclusion list to one or more campaigns
- [Create Responsive Search Ad](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_create_responsive_search_ad.md): Create responsive search ads (3-15 headlines, 2-4 descriptions, optional pinning) in Microsoft Ads ad groups
- [Create Product Ad](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_create_product_ad.md): Create product ads in Microsoft Ads Shopping ad groups
- [Update Product Partitions](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_update_product_partitions.md): Apply native Add, Update or Delete actions to Microsoft Ads Shopping product partitions
- [Create Image Extensions](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_create_image_extensions.md): Upload images and create image ad extensions, attaching them to Microsoft Ads entities at account, campaign, or ad group level
- [Create Sitelinks](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_create_sitelinks.md): Create sitelink ad extensions and attach them to Microsoft Ads entities at account, campaign, or ad group level
- [Create Callouts](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_create_callouts.md): Create callout ad extensions and attach them to Microsoft Ads entities at account, campaign, or ad group level
- [Create Structured Snippets](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_create_structured_snippets.md): Create structured snippet ad extensions and attach them to Microsoft Ads entities at account, campaign, or ad group level
- [Delete Ad Extension Associations](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_delete_ad_extension_associations.md): Delete Microsoft Ads ad extension associations from an account, campaigns, or ad groups
- [List Ad Extension Associations](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_list_ad_extension_associations.md): List Microsoft Ads ad extension associations for an account, campaigns, or ad groups
- [Update Responsive Search Ad](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_update_responsive_search_ad.md): Update existing Microsoft Ads responsive search ads (headlines, descriptions, final URL, paths, status)
- [Update Ad Status](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_update_ad_status.md): Activate, pause, or delete Microsoft Ads ads
- [Rename Campaign](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_rename_campaign.md): Rename Microsoft Ads campaigns
- [Rename Ad Group](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_rename_ad_group.md): Rename Microsoft Ads ad groups
- [Select Accounts](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_select_accounts.md): Select Microsoft Ads accounts once and reuse them across multiple microsoft_ads_get_report nodes—no repeated account selection
- [List Report Fields](https://docs.markifact.com/nodes/microsoft_ads/microsoft_ads_list_report_fields.md): Search and browse available Microsoft Ads reporting metrics and dimensions before running reports