> ## Documentation Index
> Fetch the complete documentation index at: https://docs.markifact.com/llms.txt
> Use this file to discover all available pages before exploring further.

# List Account Pixels

> Lists all pixels connected to a Meta Ads account with tracking and configuration details

The **List Account Pixels** node retrieves all Facebook pixels associated with your Meta Ads account, providing comprehensive tracking and configuration information for each pixel.

***

## When to Use It

* Audit all pixels connected to your Meta Ads account
* Get pixel IDs for use in other tracking operations
* Monitor pixel configuration and status
* Check pixel ownership and business associations
* Identify inactive or outdated pixels
* Prepare data for pixel management workflows
* Analyze first-party cookie status across pixels
* Review automatic matching settings

***

## Inputs

| Field       | Type   | Required | Description                                   |
| ----------- | ------ | -------- | --------------------------------------------- |
| **Account** | Select | Yes      | Select a Meta Ads account to list pixels from |

***

## Output

Returns an array of pixel objects with detailed information:

```json theme={"dark"}
[
  {
    "id": "123456789012345",
    "name": "Website Pixel",
    "account_id": "act_123456789",
    "creation_time": "2023-01-15T10:30:00+0000",
    "owner_business_id": "987654321",
    "owner_business_name": "My Business",
    "last_fired_time": "2024-10-16T08:45:00+0000",
    "enable_automatic_matching": true,
    "first_party_cookie_status": "FIRST_PARTY_COOKIE_ENABLED",
    "has_1p_pixel_event": true,
    "is_crm": false,
    "is_unavailable": false,
    "match_rate_approx": 0.85,
    "matched_entries": 125000
  }
]
```

### Key Fields Explained:

| Field                            | Description                             |
| -------------------------------- | --------------------------------------- |
| **id**                           | Unique pixel identifier                 |
| **name**                         | Display name of the pixel               |
| **creation\_time**               | When the pixel was created              |
| **last\_fired\_time**            | Last time pixel received data           |
| **enable\_automatic\_matching**  | Whether automatic matching is enabled   |
| **first\_party\_cookie\_status** | First-party cookie configuration status |
| **has\_1p\_pixel\_event**        | Whether pixel has first-party events    |
| **match\_rate\_approx**          | Approximate match rate (0-1)            |
| **matched\_entries**             | Number of matched data entries          |

***

## Credit Cost

* **Cost per run**: 1 credit

***

## FAQs

<Accordion title="What information does this node provide about my pixels?">
  This node provides comprehensive pixel information including:

  **Basic Information:**

  * Pixel ID and name
  * Creation date and owner business
  * Last activity timestamp

  **Configuration Details:**

  * Automatic matching settings
  * First-party cookie status
  * CRM integration status

  **Performance Metrics:**

  * Match rate approximation
  * Number of matched entries
  * Recent activity status

  **Use this data to:**

  * Identify which pixels are active
  * Check configuration settings
  * Monitor performance metrics
  * Plan pixel optimization strategies
</Accordion>

<Accordion title="How do I use the pixel IDs from this output?">
  The pixel IDs returned by this node can be used in other Meta Ads operations:

  **Common Use Cases:**

  * **Get Pixel Details**: Use ID in "Get Pixel Details" node for configuration info
  * **Get Pixel Stats**: Use ID in "Get Pixel Stats" node for analytics data
  * **Check CAPI Health**: Use ID in "Check CAPI Health" node for conversion API metrics
  * **Event Setup**: Reference pixel ID when setting up conversion tracking

  **Pro tip**: Save the pixel IDs as variables in your workflow to use across multiple tracking and analytics nodes.
</Accordion>

<Accordion title="What does the match rate indicate?">
  The **match rate** (match\_rate\_approx) indicates how well your pixel data matches with Meta's user profiles:

  **Match Rate Ranges:**

  * **0.8-1.0 (80-100%)**: Excellent - High-quality data with strong matching
  * **0.6-0.8 (60-80%)**: Good - Decent matching with room for improvement
  * **0.4-0.6 (40-60%)**: Fair - Moderate matching, optimization needed
  * **Below 0.4 (40%)**: Poor - Significant matching issues

  **Factors Affecting Match Rate:**

  * Quality of customer data (emails, phone numbers)
  * First-party cookie implementation
  * Conversion API setup and data quality
  * Privacy settings and user consent

  **Improve Match Rate:**

  * Implement Conversions API (CAPI)
  * Use high-quality first-party data
  * Enable automatic matching
  * Ensure proper cookie consent flows
</Accordion>

<Accordion title="What does first_party_cookie_status mean?">
  The **first\_party\_cookie\_status** indicates your pixel's cookie configuration:

  **Status Options:**

  * **FIRST\_PARTY\_COOKIE\_ENABLED**: Properly configured first-party cookies
  * **FIRST\_PARTY\_COOKIE\_DISABLED**: Using third-party cookies only
  * **UNKNOWN**: Status cannot be determined

  **First-Party Cookie Benefits:**

  * Better tracking accuracy
  * Improved match rates
  * Enhanced privacy compliance
  * Longer data retention
  * More reliable attribution

  **Implementation Requirements:**

  * Proper domain configuration
  * SSL certificate setup
  * Cookie consent management
  * Meta pixel integration on your domain

  **Pro tip**: First-party cookies significantly improve tracking quality and should be enabled when possible.
</Accordion>

<Accordion title="How can I tell if my pixels are working properly?">
  Use these fields to assess pixel health:

  **Activity Indicators:**

  * **last\_fired\_time**: Recent timestamp indicates active pixel
  * **has\_1p\_pixel\_event**: True means pixel is receiving first-party events
  * **is\_unavailable**: False means pixel is functioning

  **Quality Metrics:**

  * **match\_rate\_approx**: Higher rates (above 0.6) indicate good data quality
  * **matched\_entries**: Higher numbers show good data volume
  * **enable\_automatic\_matching**: Should be true for optimal performance

  **Red Flags:**

  * Very old last\_fired\_time (weeks/months ago)
  * Low match rates (below 0.4)
  * is\_unavailable = true
  * No first-party events (has\_1p\_pixel\_event = false)

  **Next Steps for Issues:**

  * Check pixel installation on your website
  * Verify event configuration
  * Review Conversions API setup
  * Test pixel with Facebook Pixel Helper browser extension
</Accordion>

<Accordion title="What's the difference between CRM and regular pixels?">
  The **is\_crm** field indicates the pixel type:

  **Regular Pixels (is\_crm = false):**

  * Standard website tracking pixels
  * Track user interactions on your website
  * Used for retargeting and conversion tracking
  * Collect browsing behavior and events

  **CRM Pixels (is\_crm = true):**

  * Customer Relationship Management integration
  * Track offline conversions and customer data
  * Used for uploading customer lists
  * Focus on known customer interactions

  **Use Cases:**

  * **Regular pixels**: E-commerce websites, lead generation, content sites
  * **CRM pixels**: Stores with offline sales, B2B businesses, subscription services

  **Data Sources:**

  * **Regular**: Website visits, online purchases, form submissions
  * **CRM**: In-store purchases, phone orders, subscription renewals
</Accordion>

<Accordion title="How often should I check my pixel list?">
  **Regular Monitoring Schedule:**

  **Weekly Checks:**

  * Monitor last\_fired\_time for all active pixels
  * Check for any pixels showing is\_unavailable = true
  * Review match rates for significant changes

  **Monthly Reviews:**

  * Analyze match rate trends
  * Review automatic matching settings
  * Check for new or outdated pixels

  **Quarterly Audits:**

  * Full pixel inventory and cleanup
  * Review ownership and business associations
  * Optimize pixel configuration based on performance

  **Immediate Checks Needed When:**

  * Launching new campaigns or websites
  * Making significant website changes
  * Experiencing tracking or attribution issues
  * Setting up new conversion tracking

  **Automation Tip**: Set up automated workflows to check pixel health and alert you to issues.
</Accordion>

<Accordion title="Can I manage multiple business accounts with this node?">
  Yes, but you need to run the node separately for each Meta Ads account:

  **Multi-Account Management:**

  * Select different accounts in the Account field
  * Run the node once per account you want to audit
  * Combine results if you need a consolidated view

  **Business Manager Considerations:**

  * Pixels can be shared across business accounts
  * owner\_business\_id shows which business owns each pixel
  * Same pixel ID may appear in multiple account lists

  **Best Practices:**

  * Document which pixels belong to which businesses
  * Use consistent naming conventions across accounts
  * Regular audits to identify shared or duplicate pixels
  * Set up workflows for each major account or business unit

  **Pro tip**: Create a master spreadsheet combining pixel data from all your accounts for easier management.
</Accordion>