> ## Documentation Index
> Fetch the complete documentation index at: https://docs.markifact.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Update Creative

> Advanced: partially updates a Snapchat creative (headline, CTA, attachment properties)

Advanced: partially updates a Snapchat creative (headline, CTA, attachment properties). WARNING: changes affect all ads using the creative and trigger re-review that pauses them. An ad's creative cannot be swapped; edit the creative or create a new creative and ad.

|                       |                                |
| --------------------- | ------------------------------ |
| **App**               | Snapchat Ads                   |
| **Operation ID**      | `snapchat_ads_update_creative` |
| **Type**              | Action                         |
| **Connection**        | `snapchat_ads` (required)      |
| **Credits per run**   | 1                              |
| **Agent / MCP tool**  | Yes                            |
| **Requires approval** | Yes (write operation)          |

## Inputs

| Field            | Type                 | Required | Default | Description                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                             |
| ---------------- | -------------------- | -------- | ------- | ------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- |
| `account`        | DynamicAccount       | Yes      | -       | Select the Snapchat Ads account that owns the creative.                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                 |
| `creative_id`    | string or SelectItem | Yes      | -       | Snapchat creative ID to update. Do not repeat it inside update\_payload.                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                |
| `update_payload` | object or string     | Yes      | -       | Creative fields to update as a JSON object; only the fields you include are changed (each key becomes a JSON-Patch add operation, and a null value removes an optional attribute). Editable fields per the Snapchat docs: name, brand\_name, headline, call\_to\_action, shareable, profile\_properties, and the attachment property objects (web\_view\_properties, app\_install\_properties, deep\_link\_properties, ad\_to\_call\_properties, ad\_to\_message\_properties). top\_snap\_media\_id can only be changed before the creative is part of an ad that has started serving. IMPORTANT: changing a creative affects ALL ads that use it; Snapchat re-reviews those ads and pauses them until approved. An ad's creative\_id itself cannot be changed; to point an ad at different content, create a new creative and a new ad instead. Example: \{"headline": "New Headline", "web\_view\_properties": \{"url": "`https://example.com/new`"}} |
| `dry_run`        | boolean              | No       | `False` | When true, do not call Snapchat. Return the resolved JSON-Patch operations for review.                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                                  |

### SelectItem

| Field   | Type   | Required | Default | Description                                                                                          |
| ------- | ------ | -------- | ------- | ---------------------------------------------------------------------------------------------------- |
| `value` | string | Yes      | -       | The value of the selectable item.                                                                    |
| `label` | string | Yes      | -       | The label of the selectable item, used for display purposes. If not provided, defaults to the value. |

## Output

**Type**: `Dict`

Returns the updated fields and patch operations applied.

**Fields**: `creative_id`, `updated_fields`, `operations`, `dry_run`