> ## Documentation Index > Fetch the complete documentation index at: https://docs.markifact.com/llms.txt > Use this file to discover all available pages before exploring further. # Create Video Ad > Creates a video ad in an X Ads account end to end: uploads the video and optional poster frame, builds a website or app card when a destination is given, creates the Promoted-only post, and promote... Creates a video ad in an X Ads account end to end: uploads the video and optional poster frame, builds a website or app card when a destination is given, creates the Promoted-only post, and promotes it. X also supports a post-level video call to action as an alternative to a card. X ads have no status of their own, so keep the ad group or campaign paused until you are ready to spend. Enable post\_only to build the creative without promoting it. | | | | --------------------- | ----------------------- | | **App** | X Ads | | **Operation ID** | `x_ads_create_video_ad` | | **Type** | Action | | **Connection** | `x_ads` (required) | | **Credits per run** | 1 | | **Agent / MCP tool** | Yes | | **Requires approval** | Yes (write operation) | ## Inputs | Field | Type | Required | Default | Description | | -------------------------- | -------------------------------------------------------------------- | -------- | ------- | ------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | | `account` | DynamicAccount | Yes | - | Select the X Ads account to create the ad in. | | `update_type` | string or SelectableOption | Yes | - | Choose whether to create a single ad or multiple at once. Options: single or bulk. | | `ad_group_id` | string or SelectItem | No | - | Ad group (line item) to run the ad in. Required unless post\_only is enabled. Keep the ad group or campaign paused until you are ready, since X ads have no status of their own and go live with their ad group. | | `ad_name` | string | No | - | Internal name for the post and card, up to 80 characters. | | `text` | string | No | - | The post's text, up to 280 characters. | | `video_url` | string | No | - | Video to upload (mp4 or mov, up to 10 minutes and 500MB). Accepts a direct URL, a Google Drive share link with sharing set to 'Anyone with the link', or a file uploaded through Markifact. Uploaded as amplify\_video, the category promoted video requires. | | `media_key` | string | No | - | An already-uploaded video media key to use instead of video\_url. | | `thumbnail_url` | string | No | - | Image to use as the video's poster frame. Accepts a direct URL, a Google Drive share link with sharing set to 'Anyone with the link', or a file uploaded through Markifact. | | `website_url` | string | No | - | Landing page URL. Setting this builds a website card with the headline below. For a call to action without a card, use video\_cta and video\_cta\_value instead. | | `headline` | string | No | - | Card headline shown under the video. Required with website\_url. | | `call_to_action` | enum (`BOOK`, `CONNECT`, `INSTALL`, `OPEN`, `ORDER`, `PLAY`, `SHOP`) | No | - | App card button label: BOOK, CONNECT, INSTALL, OPEN, ORDER, PLAY, or SHOP. Required with app store identifiers. | | `country_code` | string | No | - | ISO alpha-2 country of the app store, e.g. US. Required for app destinations. | | `ios_app_store_identifier` | string | No | - | Numeric App Store id. Setting it builds an app card. | | `googleplay_app_id` | string | No | - | Google Play package name. Setting it builds an app card. | | `ios_deep_link` | string | No | - | Deep link opened on iOS; only sent alongside the App Store id. | | `googleplay_deep_link` | string | No | - | Deep link opened on Android; only sent alongside the Google Play id. | | `video_title` | string | No | - | Title rendered with the video, up to 70 characters. | | `video_description` | string | No | - | Description rendered under the video, up to 200 characters. | | `video_cta` | enum (`VISIT_SITE`, `WATCH_NOW`) | No | - | X's post-level video call to action, an alternative to a card: VISIT\_SITE or WATCH\_NOW, opening video\_cta\_value. | | `video_cta_value` | string | No | - | The URL the post-level video call to action opens. | | `conversation_settings` | enum (`EVERYONE`, `FOLLOWING`, `MENTIONED_USERS`) | No | - | Who can reply: EVERYONE (default), FOLLOWING, or MENTIONED\_USERS. | | `post_only` | boolean | No | `False` | Create the Promoted-only post and card without promoting, so they can be reused across ad groups with x\_ads\_create\_ad\_from\_post. | | `return_detailed_results` | boolean | No | `False` | Include the full post and ad objects in the output. | | `structured_data` | array (also accepts a comma-separated string) | No | - | Use only when update\_type is bulk. Columns: video\_url or media\_key, plus optional text, ad\_group\_id, ad\_name, thumbnail\_url, website\_url, headline, the app fields, and the video\_\* fields. Up to 100 rows. | ### SelectItem | Field | Type | Required | Default | Description | | ------- | ------ | -------- | ------- | ---------------------------------------------------------------------------------------------------- | | `value` | string | Yes | - | The value of the selectable item. | | `label` | string | Yes | - | The label of the selectable item, used for display purposes. If not provided, defaults to the value. | ### SelectableOption | Field | Type | Required | Default | Description | | ------- | ------ | -------- | ------- | ----------- | | `value` | string | Yes | - | | | `label` | string | Yes | - | | ## Output **Type**: `Dict` Returns the created post id, card id when one was built, and ad id. Bulk runs return one entry per row. **Fields**: dynamic (depend on the inputs)