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The Update Campaign Status node lets you change the status of Google Ads campaigns to enable, pause, or remove them. Supports both single campaign updates and bulk operations.

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When to Use It

  • Pause underperforming campaigns automatically
  • Enable campaigns based on performance thresholds
  • Remove campaigns that are no longer needed
  • Bulk update multiple campaigns based on data analysis

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Inputs

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Single Update Mode

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Bulk Update Mode

Choose how to provide campaign data:

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Option 1: Use Structured Data

Requirements:
  • Data must contain exactly these column names: campaign_id and status
  • Status values must be: ENABLED, PAUSED, or REMOVED (case-sensitive)
Example structured data format:

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Option 2: Map Fields Individually

Requirements:
  • Campaign IDs and statuses are matched by position (first ID with first status, etc.)
  • Status values must be: ENABLED, PAUSED, or REMOVED (case-sensitive)

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Campaign Status Options

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Output

Returns confirmation of the update operation with details of which campaigns were modified.

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Credit Cost

  • Cost per run: 1 credit (regardless of number of campaigns updated)

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FAQs

No. Setting a campaign status to REMOVED permanently deletes the campaign and cannot be undone. Use PAUSED instead if you might want to reactivate the campaign later.
When a campaign is paused:
  • All ads stop serving immediately
  • Historical data is preserved
  • No new costs are incurred
  • Campaign can be re-enabled at any time
  1. Use Get Report node to fetch campaign performance data
  2. Use AI Analyze Data to identify campaigns to pause/enable
  3. Connect the output to this node using structured data format
  4. Ensure your data includes campaign_id and status columns
  • Structured data: Your data source contains both campaign IDs and statuses in a single dataset
  • Manual mapping: You have separate data sources for campaign IDs and statuses (matched by position)
Use structured data when your analysis output includes both fields. Use manual mapping when you have separate lists.
No. Each node instance works with one Google Ads account. To update campaigns across multiple accounts, use separate nodes for each account.
The node will report an error for invalid campaign IDs but continue processing valid ones. Check the output for any failed updates.