Create Ad Group - Markifact

Creates an Amazon Ads ad group in a campaign for any sponsored ads product. Use amazon_ads_list_campaigns to find the campaign ID.


App	Amazon Ads
Operation ID	`amazon_ads_create_ad_group`
Type	Action
Connection	`amazon_ads` (required)
Credits per run	2
Agent / MCP tool	Yes
Requires approval	Yes (write operation)

Inputs

Field	Type	Required	Default	Description
`account`	DynamicAccount	Yes	-	Select the Amazon Ads profile (advertiser + marketplace) to create the ad group in.
`ad_product`	string or SelectableOption	Yes	-	The Amazon ad product of the parent campaign. Options: SPONSORED_PRODUCTS, SPONSORED_BRANDS, SPONSORED_DISPLAY, or SPONSORED_TELEVISION. Must match the campaign’s ad product. Sponsored Products requires a default_bid.
`campaign_id`	string or SelectItem	Yes	-	The Amazon Ads campaign to create the ad group in.
`ad_group_name`	string	Yes	-	Name of the Amazon Ads ad group.
`state`	string or SelectableOption	No	`{'value': 'PAUSED', 'label': 'Paused'}`	Ad group state on creation. Options: ENABLED, PAUSED, DRAFT, or PROPOSED. Default: PAUSED.
`default_bid`	number	No	-	Default bid for targets in this ad group, in the profile’s currency (for example 1.5 for $1.50). Required for Sponsored Products; also used by Sponsored Display and Sponsored TV.
`bid`	object or string	No	-	Advanced alternative to default_bid: the raw Amazon Ads API v1 bid object, sent as-is. Keys: defaultBid, baseBid, maxAverageBid, marketplaceSettings (per-marketplace defaultBid with currencyCode for global campaigns). Example: {“defaultBid”: 1.5}
`marketplace_scope`	string or SelectableOption	No	-	SINGLE_MARKETPLACE or GLOBAL. Only send when needed (for example Sponsored Display single-marketplace ad groups); read-only for Sponsored Products and Sponsored Brands ad groups.
`marketplaces`	array of string or SelectableOption	No	-	Retail marketplaces for the ad group (for example US). Used with SINGLE_MARKETPLACE scope where the ad product supports it.
`creative_type`	string or SelectableOption	No	-	Creative type for the ad group: IMAGE or VIDEO. Availability varies by ad product; leave unset unless the product requires it.
`start_date_time`	string	No	-	Optional ad group start as an ISO datetime or YYYY-MM-DD date. Not supported for Sponsored Products or Sponsored Brands ad groups.
`end_date_time`	string	No	-	Optional ad group end as an ISO datetime or YYYY-MM-DD date. Not supported for Sponsored Products or Sponsored Brands ad groups.
`tags`	array of object or string	No	-	Open-ended labels applied to the ad group, as a raw JSON array of {“key”: …, “value”: …} objects. Example: [{“key”: “team”, “value”: “growth”}]

SelectItem

Field	Type	Required	Default	Description
`value`	string	Yes	-	The value of the selectable item.
`label`	string	Yes	-	The label of the selectable item, used for display purposes. If not provided, defaults to the value.

SelectableOption

Field	Type	Required	Default	Description
`value`	string	Yes	-
`label`	string	Yes	-

Output

Type: Dict Returns created Amazon ad group details including the full ad group object. Fields: ad_group_id, ad_group_name, campaign_id, ad_product, state, ad_group