structured_data | array (also accepts a comma-separated string) | Yes | - | Structured data containing flexible ad information. Each row represents one flexible ad. Required columns: adset_id, ad_name, primary_text_1, headline_1, website_url, media_1_url. Optional columns: media_2_url through media_10_url (up to 10 media total), primary_text_2 through primary_text_5 (up to 5 variations), headline_2 through headline_5 (up to 5 variations), description_1 through description_5 (up to 5 variations), call_to_action (e.g., LEARN_MORE, SHOP_NOW, SIGN_UP), url_parameters, ad_status (ACTIVE/PAUSED), form_id (for lead form ads), disable_creative_enhancements (set to True/‘true’/‘TRUE’ to disable Meta’s automatic creative optimizations), disable_multi_advertiser_ads (set to True/‘true’/‘TRUE’ to opt out of showing your ad alongside other ads), ad_start_time (schedule ad start, format: YYYY-MM-DD HH:MM or YYYY-MM-DD, in the ad account’s timezone), ad_end_time (schedule ad end, format: YYYY-MM-DD HH:MM or YYYY-MM-DD, in the ad account’s timezone). Meta will automatically test different combinations to find the best performing ads. Note: user can provide direct media URLs or Google Drive share links; Markifact will convert Drive links to direct URLs automatically, the only requirement is that the file sharing is set to ‘Anyone with the link’. |