Add Negative Keywords To Ad Groups - Markifact

Add negative keywords (Exact or Phrase match) to Microsoft Ads ad groups.


App	Microsoft Ads
Operation ID	`microsoft_ads_add_negative_keywords_to_ad_groups`
Type	Action
Connection	`microsoft_ads` (required)
Credits per run	1
Agent / MCP tool	Yes
Requires approval	Yes (write operation)

Inputs

Field	Type	Required	Default	Description
`account`	object or array of object or MicrosoftAdsAccountItem or string or integer	Yes	-	Select the Microsoft Ads account that owns the ad groups.
`update_type`	string or SelectableOption	Yes	-	Choose whether to add a negative keyword to a single ad group or to multiple ad groups at once. Options: ‘single’ or ‘bulk’.
`ad_group_id`	string or SelectItem	No	-	The ad group ID to add the negative keyword to. Required for single add.
`keyword`	string	No	-	The negative keyword text to add. Required for single add.
`match_type`	string or SelectableOption	No	-	Negative keyword match type. Options: Exact or Phrase (Microsoft negative keywords do not support Broad). Required for single add.
`structured_data`	array (also accepts a comma-separated string)	No	-	Structured data for bulk add. Required columns: ‘ad_group_id’, ‘keyword’, ‘match_type’. Required for bulk add.

MicrosoftAdsAccountItem

Field	Type	Required	Default	Description
`value`	string	Yes	-
`label`	string	Yes	-
`customerId`	string	No	-	The Microsoft Ads customer ID used for REST CustomerId headers. If omitted, it is resolved from the account ID.

SelectItem

Field	Type	Required	Default	Description
`value`	string	Yes	-	The value of the selectable item.
`label`	string	Yes	-	The label of the selectable item, used for display purposes. If not provided, defaults to the value.

SelectableOption

Field	Type	Required	Default	Description
`value`	string	Yes	-
`label`	string	Yes	-

Output

Type: Dict Returns Microsoft Ads added negative keyword results. Fields: message, created_count, results